Our Challenge
To bring new energy and spirit to the game of golf in New Zealand, launch the new Love Golf brand, AND announce Lydia Ko’s move to professionalism – Ko Goes Pro.
Our Story
To make this happen we teamed up Lydia Ko and Israel Dagg for a round of golf which rapidly went viral. We were aware that Lydia Ko would be announcing her move into the professional golfing ranks, and saw an opportunity to deliver Lydia’s announcement in a new fun way and launch the new NZ Golf brand LOVE GOLF.
