Our Challenge:
To improve people’s perception of the fibre installation process so they feel informed and comfortable with what happens.
Our Story:
We created a friendly and informative video series that guides the viewer through the installation process by explaining the options open to them. The long form assets sit on the website and shorter teasers are used on social media. The series integrated core talent from Chorus’ brand campaign and was supported by a series of bespoke animations to help support the content.
