You Got This

You Got This” is adidas’ global brand platform that focuses on the pressure on athletes and celebrates the people who have their back through encouragement in moments of self doubt. The series features local athletes in one shot, observational style films that show how belief is built by those around you. As part of this global body of work, we highlighted the +1’s behind three high performance teams and athletes: Stefanos Tsitsipas, the Black Ferns, and the NSW Blues. Using the existing treatment and soundtrack, each piece showcased the power of teammates, family, and supporters who help athletes push through.